RELIABLE RESEARCH DATA COLLECTION: YOUR FOUNDATION FOR INSIGHT
iFeedback delivers expert, multi-method research data collection services across South Africa. We gather accurate, high-quality data for academic and business projects using rigorous methodologies and technology for impactful results.
Online Survey Expertise
Expert online survey deployment using our iFeedback.app platform, email, social media – or supporting data collection on your existing survey system.
Face-to-Face Data Collection
Expertly managed face-to-face data collection using tablets (CAPI) or traditional paper methods, ensuring high-quality data even in challenging environments.
Qualitative Recruitment
Targeted recruitment for qualitative studies (interviews, focus groups) using database sourcing, phone screening, and bespoke approaches.
Research Panel Access
Access our growing panel of 4000+ South African respondents ("Citizen Scientists") for quick, reliable insights. Database Sourcing.
Academic Project Specialists
Deep experience supporting PhD and Masters students, researchers, and universities with ethical and rigorous data collection.
Bespoke Methodologies
Beyond standard methods, we offer specialised approaches like social media data collection, desktop research, and our unique online Q-method platform.
YOUR PARTNER IN RELIABLE DATA COLLECTION
Our Data Collection Methods
- Seamless integration of quantitative and qualitative methods tailored precisely to your research questions and objectives.
- Utilising advanced technology, including our proprietary iFeedback.app survey platform, tablet-based CAPI, and specialised tools like Q-methodology software.
- Strict adherence to ethical research practices and data quality protocols throughout the entire collection process.
- Full project management support, from sampling strategy and instrument deployment to data cleaning and preparation for analysis.


Trusted Academic Data Collection Partner
- Proven track record supporting complex academic research across major South African universities and international collaborations (e.g., Harvard study).
- Specialised support for postgraduate students (PhD, MBA, Masters), understanding the unique requirements and timelines of academic research
- Expertise in diverse academic fields, including psychology, business management (e.g., USB Management Index), health sciences, environmental studies, and social sciences.
- Ensuring methodological rigour and ethical compliance suitable for peer-reviewed publication and thesis submission.
Data Solutions for Business Insights
- Collecting critical data for business decision-making, including market research, customer experience (UX), employee engagement, and strategic insights (e.g., SME studies).
- Flexible and scalable data collection for various organisational needs, from targeted online ad research to large employee climate surveys (e.g., DENEL, Gauteng Municipalities).
- Incorporating innovative methods like social media data collection and desktop research (e.g., "Money Corridor" study) to provide unique perspectives.
- Delivering reliable data from diverse populations across South Africa, leveraging our panel, recruitment expertise, and field capabilities.
